TOMA (Top of mind awarness)
Strategically sticky prospecting
Cultivate high-value prospects with your organization on the brain.
TOMA, our comprehensive and fully automated sales-lead generation program, puts prospecting resources into play that will easily keep your reps on top of their big targets. Who knew that creating top of mind awareness could be so simple—and painless.
- Forget Cold Calling
- Use today’s automation tools to create “warm calls” for your sales team. Identify your list of high-value prospects, then kick in the TOMA system to contact each target every month.
- Your Corporate Identity
- Design your program to focus on the big decision makers in your market. Through consistent, courteous contact, they’ll soon recognize your company as a major player in the market.
- Quality Appointments
- Double your number of high-value appointments with prospects who buy on value not price. Focus TOMA on these targets, and you’ll be increasing sales and profits in no time.
- Custom Program Levels
- TOMA can be tailored to your marketing requirements. Use our resources to automatically contact all of your targeted prospects, or manage your own program with our system support.
- Standing Out in the Crowd
- This simple, automated prospecting process will quickly differentiate your company from the competition. And the cost-value proposition makes it a winning prospecting tool.
- Mine Current Accounts
- You can also use TOMA to further penetrate your existing customer base—Go deeper and wider with new product offerings simply by adding your accounts to the resource.
“I wanted to take a moment to thank you for giving me a phenomenal tool which has already put dollars in my pocket.
You should know that I was initially skeptical of your claims that your system could open the doors of opportunity to new sales and greater profit margins. Having been in sales for as long as I have, I suppose I've become somewhat of a cynic when it comes to such claims. Boy was I ever wrong.
I followed your presentation methods, learned by heart your sales script, and put into practice your TOMA philosophy. The results in just a short few months have been phenomenal. My sales volume is up, commissions per sale are higher, and I can't remember when I've had more good prospects in my pipeline.
In addition to the personal benefits of following your sales methods, this system allows me to give my existing customers more attention than in the past. This will no doubt lead to higher retention at lease renewal time as well as additional referrals.
So Howard, thanks for teaching this ‘old dog’ a new trick.”
David McGeneySenior Account Manager
RPB Systems & Services
Stoneham, MA
“Howard, your work with the sales organization has had a major impact on our overall performance. We were recently recognized as Konica Minolta’s fastest-growing dealer and you deserve a big slice of the credit for that award. Your dedication to helping us build a more professional and effective selling team has been a major factor in our pattern of success. We are particularly pleased with the impact your truly unique TOMA prospecting program has had in the quality and quantity of the prospects we have generated.
Finally, your Partnership sales plan has both differentiated us from competition and provided a vehicle for the entire team to close a higher percentage of deals at a higher-average profit. What could be better.
We all want you to know how much your effort is appreciated and will continue to help us double our business again over the next three years.”
Bob LaPointeVice President
RPB Systems and Services
Boston, MA
Call SalesTiger
(866) 892-7773
Start setting your sights on the big targets in your territory. And don’t forget to ask about our special incentives.
Directory
TOMA Home Page Customer Login Marketing Collateral FAQs TestimonialsBenefits
- Reduce Prospecting Reluctance
- Automatically touches prospects
- Structured Workweek
- Create daily activity track
- Targeted Appointments
- Generate a manageable number
- Executive-Level Contacts
- Appointments with Mr. or Ms. Right
- Effective Advertising Tool
- Top of mind awareness
- Improved Performance
- Increases productivity